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28/03 Hema Chugh
Manager Human Resources at Zoo Media

Views:82 Applications:19 Rec. Actions:Recruiter Actions:0

Zoo Media - Manager - Digital Copywriting - FoxyMoron (2-8 yrs)

Bangalore Job Code: 205252

Job Purpose :

- The Creative Manager is responsible for FoxyMoron maintaining a leadership position in the market by contributing to:

- Success of a set of assigned client accounts (leading to account renewals and upsells) by providing clutter-breaking brand strategy and effective execution of the strategy

- Acquisition of new client accounts by providing clutter-breaking brand strategy during pitches

- Creation of innovative, creative solutions across platforms

- Smooth inter-department collaboration

- Building of capable, independent, motivated teams

Role Responsibilities & Deliverables :

Strategic :

- Work with content partners to generate new concepts and opportunities

- Create case studies along with the Account Management team to be used for award entries, partnerships and pitches

- Communication & Coordination

- Attend mid size campaign briefs by the Account Management team

- Meet clients every fortnight to understand clients satisfaction with creative strategy and execution and build relationship

Creative Strategy :

- Decode briefs along with the account management team

- Brand strategy & execution plan basis the decoded client brief for campaigns

- Brand strategy for new client pitches

- Pitch mid-size campaigns to clients along with the Account Management team

- Experiment with new content formats that can be utilized for client pitches, client briefs and new partnerships

- Search for new trends and insights that can be utilized for client pitches, client briefs and new partnerships

Creative Execution :

- Create contextual, innovative content

- Collaborate with functional teams for executing client briefs

- Work closely with arts & graphics, video and production teams to co-create content

- Write concepts and final scripts, and create storyboards with the art team

- Quality check and vet social media content & responses, SEO content, brand website content, blog content and final scripts written by the team

- Conduct aesthetic checks and edits during pre-production and production stage

- Attend shoots and music recordings to supervise work quality and processes

- Conceptualize ideas related to influencer associations

- Ensure accurate referencing and industry benchmarking by the team

Team :

- Hire capable, independent resources that can understand, communicate and execute client briefs accurately

- Organize weekly team meetings to track work progress and provide feedback to the team as a whole

- Create a team culture of innovation, research and self-development

- Build more capable teams by mentoring and guiding them

- Work with the L&D team to structure training programs that directly impact work quality along with specific competencies

Core Competencies :

- Creativity

- lnnovate ideas for campaigns

- Understand design and smart copy and recognize fresh approaches to advertising

- Intimate understanding of design, copy and web best practices/guidelines

- Keen awareness of current trends in advertising

- Leadership & Team Management

- Lead by example & mentor team members

- Keep team members motivated at all times

- Provide appropriate level of feedback concerning team progress (via performance reviews and on the job feedback)

- Train, mentor and motivate the team

- Customer Focus

- Keep client needs in mind while framing strategies

- Timely resolution of client escalations

Planning & Organising :

- Tactfully prioritise tasks and projects to manage work across brands

- Deliver within deadlines with the available resources

- Keen eye for detail

Communication :

- Excellent written and verbal skills

- Ability to clearly articulate complex ideas and strategies to clients and the team

- Ability to sell work and ideas, and respond positively to feedback

Desired Qualifications & Experience :

- UG - Any Graduate - Any Specialization OR PG - Any PG Course - Any Specialization; Post Graduation Not Mandatory.

- Candidates with 3+ years of work experience can apply. Prior experience in Social Media and online content creation will be preferred

- Prior team management experience preferred

- Proven & demonstrable experience of being able to work under pressure and multi-task. Should be comfortable with handling pressure since the role demands it

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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