Yumlane - Manager - Digital Marketing (2-5 yrs)
Job Description:
1. Ownership of digital business of Yumlane-Direct (Customer Acquisition and Retention) starting from scratch.
2. Digital marketing execution for Channels, Budget allocation, Measurement and CAC
3. Campaign Design and executions
4. Devising strategies to communicate product offerings through marketing channels and growth hacks
6. Work with agencies to plan, ideate & execute marketing plans
7. Customer/Campaign Analytics, segmentation and marketing ideation based on data
Qualifications:
1. Working knowledge of all digital marketing channels (Social Media, SEM, Affiliate, Display networks, Content marketing, direct marketing, SEO)
2. Should have experience working in startup culture (Food startup preferred, Freshmenu, Rebel, Dominos, Box8, eat.fit), or from a related D2C vertical business (Teabox, mamaearth etc)
3. Salary for this role is capped at 10L
5. Should be analytics/ROI driven.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
