HR Manager at Yewale Amruttulya Pvt. Ltd.
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Yewale Amruttulya - Executive - Onfield Marketing (0-1 yrs)
Market Expansion:
- Identify and evaluate potential market opportunities for product/service expansion.
- Develop strategic plans to enter new markets and establish a presence in targeted areas.
- Conduct market research and feasibility studies to assess market potential and demand.
On-Ground Market Analysis:
- Conduct on-ground market analysis to understand local demographics, consumer behavior, and competitor activities.
- Gather insights on customer preferences, trends, and purchasing habits through direct observation and interactions.
- Monitor and report on market trends, emerging competitors, and industry developments.
Competitive Analysis:
- Analyze competitor products, pricing strategies, and marketing tactics to identify strengths, weaknesses, and opportunities.
- Develop competitive intelligence reports and recommend strategic actions to maintain a competitive edge.
- Stay updated on competitor activities and market dynamics to adjust marketing strategies accordingly.
Market Surveys:
- Plan and execute market surveys to gather feedback from customers, prospects, and stakeholders.
- Design survey questionnaires, collect data, and analyze results to extract actionable insights.
- Use survey findings to refine marketing strategies, product offerings, and customer engagement initiatives.
- Coordination with Vendors and Franchise Owners:
- Liaise with vendors and suppliers to ensure timely delivery of marketing materials and promotional items.
- Collaborate with franchise owners to align marketing efforts with local business objectives and priorities.
- Provide support and guidance to franchise owners regarding marketing campaigns, initiatives, and brand guidelines.
Relationship Management:
- Build and maintain strong relationships with key stakeholders including vendors, franchise owners, and local community leaders.
- Act as a brand ambassador and advocate for the company's products/services in the local market.
- Address any issues or concerns raised by stakeholders promptly and effectively.