HR Manager at Yewale Amruttulya Pvt. Ltd.
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Yewale Amruttulya - Executive - Brand & Public Relations (0-1 yrs)
- Develop and execute comprehensive brand strategies to enhance brand visibility and reputation.
- Maintain brand consistency across all platforms and communication channels.
- Conduct market research to identify consumer trends and competitor activities.
- Working under marketing team to create engaging brand campaigns and promotions.
- Monitor and analyze brand performance metrics to track the effectiveness of strategies.
- Cultivate and maintain positive relationships with media outlets, journalists, and influencers.
- Draft press releases, media kits, and other materials to communicate company news and initiatives.
- Organize and manage press events, product launches, and promotional activities.
- Respond promptly to media inquiries and coordinate interviews with company representatives.
- Monitor media coverage and manage crisis communication strategies when necessary.
- Develop compelling content for various platforms, including social media, websites, and newsletters.
- Create visually appealing multimedia content such as videos, info graphics, and presentations.
- Ensure content aligns with brand guidelines and resonates with target audiences.
- Collaborate with the digital marketing team to integrate PR efforts with online campaigns.
- Leverage social media platforms to amplify brand messaging and engage with followers.
- Monitor social media channels for mentions, comments, and trends, and respond accordingly.
- Implement SEO strategies to improve online visibility and drive traffic to company assets.
- Compile regular reports on brand performance, media coverage, and PR initiatives.
- Analyze data to identify areas for improvement and make strategic recommendations.
- Monitor industry trends and competitor activities to stay informed and adapt strategies accordingly.
