Designation : Influencer Marketing Executive

Job Location - Bangalore (WFO - Onsite)

Open Position - 2

Employment Type - Full-Time

Position Level - Individual Contribution

Department - Influencer & Content

Position Overview :

We are seeking a highly motivated and detail-oriented individual to join our team as an Influencer Management Executive. The successful candidate will assist in managing our influencer marketing campaigns, working closely with influencers, and supporting various operational tasks within the influencer marketing department. This job role provides an excellent opportunity to gain hands-on experience in the fast-paced world of influencer marketing.

Responsibilities :

Influencer Relationship Management :

- Assist in identifying and onboarding influencers for marketing campaigns.

- Communicate with influencers via email, phone, and social media platforms to negotiate terms and agreements.

- Maintain positive relationships with influencers, providing support and guidance throughout campaigns.

Campaign Coordination and Execution :

- Support the coordination and execution of influencer marketing campaigns.

- Assist in developing campaign briefs and guidelines for influencers.

- Ensure timely delivery of content from influencers and adherence to campaign objectives.

Content Review and Feedback :

- Review influencer-generated content to ensure it aligns with brand guidelines and campaign objectives.

- Provide constructive feedback to influencers to optimize content quality and performance.

- Data Analysis and Reporting :

- Assist in tracking and analyzing key metrics for influencer campaigns.

- Generate reports summarizing campaign performance and insights for internal stakeholders.

Operational Support :

- Assist with administrative tasks such as maintaining databases, organizing documents, and managing invoices.

- Collaborate with cross-functional teams to ensure seamless execution of influencer marketing initiatives.

Qualifications :

- Currently pursuing a Bachelor's degree in Marketing, Communications, Business, or related field or has minimum 1 year of experience in Influencer marketing.

- Strong organizational skills with the ability to manage multiple tasks simultaneously.

- Excellent communication skills, both written and verbal.

- Familiarity with social media platforms and influencer marketing trends.

- Detail-oriented with a high level of accuracy in work.

- Proficiency in Microsoft Office suite (Word, Excel, PowerPoint).

- Ability to work independently as well as part of a team in a fast-paced environment.

- Previous internship experience in marketing or influencer relations is a plus.