People Operations at Whitepanda
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White Panda - Associate - Content Marketing (1-3 yrs)
- White Panda is an on-demand managed marketplace for utility content built on top of a community of subject matter experts from more than 800 different niches. Some of our notable clients include Radisson, Apollo, Axis Bank, PNB Housing, three of the top 10 marketing agencies in India, and so on. The core team at White Panda is a diverse range of professionals who are alumni of institutions like IITs, BITS, and Goldman Sachs. The venture is funded by highly successful entrepreneurs, tier-1 investors, and IIT Gandhinagar.
Responsibilities :
1. Serve as a subject matter expert by building a deep understanding of industry fundamentals and the drivers, and assisting with the preparation and dissemination of communications (both external and internal - in the form of a newsletter, social media posts, case studies, webinars, or articles)
2. Execute newsletter campaigns and promote the brand through social media, with a focus on LinkedIn, and Instagram
3. Optimize our marketing automation and lead nurturing processes on email, and social channels
4. Manage both on-page SEO and off-page SEO for the company.
5. Make consistent high-quality posts
6. Make network, engage, & interview other community leaders & influencers
Skills :
- Excellent Communication Skills (Oral and Written)
- Active participation in extracurricular activities/Leadership activities
- SEO
- Ability to manage projects on a fast paced environment
- Candidates must possess good attention to detail
- Candidates must possess the ability to prioritize tasks and must remain delivery focused - Startup or Agency Experience will be a bonus
