Manager - HR at Whistling Woods International
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Whistling Woods - Manager - Public Relations & Content (4-9 yrs)
Whistling Woods International (WWI) is India's premier Film, Communication & Creative Arts Institute. Since its inception in 2006, WWI has successfully delivered world-class education in all creative and technical aspects of filmmaking. Located inside Mumbai's Filmcity Complex, students receive hands-on instruction in the discipline they want to pursue.
We are looking for a fantastic team member to join as a Manager - PR & Content in our Marketing team.
Roles & Responsibility :
- To be an integral part of the marketing team in devising the strategy and executing thereafter all marketing and promotional campaigns of WWIL.
- Planning an editorial calendar, commissioning content, and identifying PR opportunities for the company.
- Produce high-quality content including written, graphic, and moving images, to engage with and influence target audiences for various social media platforms, press releases, thought leadership articles, white papers, newsletters
- Research, plan and create a detailed schedule of activity for each campaign (including PR/content/social media plans)
- Plan and execute the Corporate Communications
- Content writing for overall marketing
- Coordination with Creative agencies for overall brand communication
- To manage all aspects of print production, receipt and distribution. Preparation of marketing and promotional campaigns, brochures, information, etc, and plans for WWIL
- To ensure achievement of frequent, timely, and positive media coverage for Whistling Woods International across all available media.
- Liaise and interact with Advertising Agencies, Media Buyers, Channels, Clients, etc to source sponsorship and promotional advertising for WWIL.
- Co-ordinate with Technical Team, Publicity Designers, Agencies and Clients on all marketing and promotional campaigns for WWIL.
- Strategize and execute all below-the-line promotional and corporate events and functions for WWIL including its promotion across all media and tying up sponsorships.
- Carry out and be part of below the line activities such as Career Fairs and Events.
- Be in constant touch with the advertising and marketing community at large to source innovative techniques, ideas and new initiatives for WWIL.
- Develop and build the brand of WWI in line with the Organization's objectives.
- Overall AV's along with the Editing Team.
- Third-party tie-ups and coordination with consultants
- Travel for Marketing events as and when required.
Skill sets required :
- Minimum 5 years of work experience in PR & Content.
- Experience working within a B2B & B2C marketing agency
- Proven ability to translate brand strategy into engaging content
- Excellent writing and content creation skills across multiple channels including social media, print, white paper, press releases etc.
- The ability to think creatively and strategically, and perform insightful multichannel analysis and reporting
- Broad understanding of social media platforms, channels, and content opportunities
- You may have a look at the official website of WWI at www.whistlingwoods.net
Job Location : Goregaon East