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01/08 Aanan Khurma
CEO/Co-Founder at Wellversed Health Pvt Ltd

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Wellversed Health - Brand Manager (3-10 yrs)

Gurgaon/Gurugram Job Code: 226367

Brand Manager

- This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

Responsibilities :

- Coordinate cross-functionally to ensure consistency in brand-related decisions.

- Analyze brand positioning and consumer insights.

- Product launch, conduct consumer market research and monitor market trends.

- Drive consumer-centric solutions using data and insight to build brand awareness, reach and trial with consumers.

- Translate brand elements into plans and go-to-market strategies.

- Measure and report performance of all marketing campaigns, and assess ROI and KPIs.

- Develop pricing and distribution strategies.

- Lead the communication strategy across ATL & BTL for the product portfolio across channels like social media, offline, influencer ecosystem, etc.

- Also ideate & execute brand/promotional campaigns across online & offline channels.

Experience & Skills :

- Bachelor's degree or equivalent in Marketing

- 3+ years of relevant experience

- Excellent understanding of the full marketing mix

- Strong analytical skills partnered with a creative mind

- Excited at the prospect of working in a startup environment and enjoy being hands on in your work. We- re looking for our team members to demonstrate a growth mindset and be solutions focused when faced with problems

About Wellversed :

- Wellversed is a marketplace with specific diet regimes enabling wellness journeys of millions of Indians. It is a simple, one-stop solution for wellness brands to reach the right consumers and quickly scale across eCommerce sales channels.

- Wellversed was founded in 2018 by Stanford Biodesign Alumni and is backed by seasoned investors like the legendary cricketer Yuvraj Singh and Jubilant Food works.

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