Our Company -

Wellness Extract (WE), is a Canadian healthcare and family-owned company committed to bridge the gap between premium healthcare and individuals. The constant efforts to create and develop top-class healthcare products, support our vision of authentic global healthcare. We are on the lookout for a Creative Director who is responsible for overseeing the overall creative vision and direction of our organization. The ideal candidate will have a strong understanding of Branding and creative marketing strategies

What your role will be :

We are seeking a talented and dynamic Creative Director to join our team. As the Creative

Director, you will be responsible for overseeing the overall creative vision and direction of our organization. You will lead a team of designers, content writers , and other creative professionals, ensuring that our brand's creative output is innovative, engaging, and aligned with our business objectives. The ideal candidate possesses a deep understanding of current market trends and possesses a diverse skill set across various creative disciplines.

What you will do :

- Develop and execute the creative vision for our brand , ensuring it aligns with our brand identity , target audience , and business objectives

- Provide creative directions and guidance to the team, ensuring that all creative output meets the highest standards of quality and creativity

- Develop concepts by hand or with software, and execute original content by determining the ideal usage of color, text, font style, imagery, and layout

- Stay up-to-date with current market trends, consumer insights, and industry best practices , integrating them into our creative strategies.

- Collaborate closely with cross-functional teams , including marketing , product development , and sales , to ensure a cohesive and consistent brand experience across all channels.

- Oversee the development and execution of creative campaigns , including advertising , digital marketing , social media , and other promotional materials.

- Review and provide feedback on creative concepts , designs , and copy to ensure

they meet brand guidelines and resonate with the target audience .

- Maintain awareness of industry advancements and emerging technologies to drive innovation within the creative team and our brand's creative output.

What you bring to the table :

- Responsible for developing and and implementing the overall creative strategy of the organization

- Providing guidance, mentorship and direction to the team's work meets high standards of quality and creativity

- Brainstorming and conceptualizing creative ideas for campaigns, projects, and initiatives

- Create , review and provide feedback on designs, copy, and other creative assets to ensure they align with brand guidelines, objectives, and industry best practices

- Ensure consistency and coherence in the brand's visual identity, messaging, and overall creative output. work closely with cross-functional teams to ensure a cohesive brand experience across all touchpoints and channels.

What we need :

- A strong understanding of brand development and multichannel marketing concepts

- An intimate understanding of design , copy and web best practices

- Experience with a variety of software, including Photoshop, InDesign , Flash , Corel Draw, Adobe Premiere Pro etc.

- Exceptional leadership and team management skills , with the ability to inspire and motivate a creative team

- Excellent communication and presentation skills , with the ability to effectively articulate and project creative concepts to stakeholders

- Strong strategic thinking and problem solving ability , with a track record of developing successful creative campaigns

Software knowledge and Experience required : Corel Draw, Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro / After Effects./Adobe Audition/final cut pro

Joining the Wellness Extract Team means :

Being part of a team that celebrates diversity, supports inclusiveness, and encourages individual expression. You will find yourself surrounded by talented people who are passionate about what they do and who feel empowered and trusted to take ownership in their roles. We are growing quickly in a challenging industry, which means we act smart and work at a high speed. We are able to do this because of the agile, adaptive, and supportive environment we work in, with an aim to grow with people who share these values and are better than ourselves. As part of Wellness, every day is a new chance for you to make an impact and help us be better than we were yesterday.

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