HR at Webspero Solutions
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WebSpero - Manager - Pay Per Click (3-5 yrs)
Roles and Responsibilities :
- Creating and implementing effective paid search strategies
- Launch and optimize various PPC campaigns
- Oversee accounts on different platforms (e.g. Google AdWords, Bing, Fb)
- Should be well versed with Google Shopping
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management, clients (e.g. dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Assisting Sales team with Paid advertising Proposals
- Being able to communicate effectively with clients
- Experience of handling the team of executives
Requirements and skills :
- Proven experience as a PPC Manager
- Experience in data analysis and reporting
- Knowledge of Digital marketing concepts
- Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
- Proficient with Google Analytics, Google tag manager
- Should be proficient with conversion tracking, ecommerce tracking, cross domain tracking, validations
- Proficient with Google Sheets
- Excellent communication skills
- Analytical thinking with strong math skills
- AdWords certification is a plus
- Problem solving attitude
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
