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20/11 Ashutosh Deshpande
Co - Owner at WDD Advertising LLP

Views:62 Applications:20 Rec. Actions:Recruiter Actions:17

WDD Advertising - Specialist - Digital Marketing (1-4 yrs)

Maharashtra/Pune Job Code: 136584

- Create and implement an aggressive SEO strategy (on-page and off-page) based on in-depth research and analysis

- Continually monitoring organic search rankings to increase traffic and sales

- Actively measure results on a daily basis, also keeping in mind key performance indicators (bounce rate, page views, lead volume, etc.)

- Report on the overall SEO health of our web properties & rolling up reports in a meaningful way

- Troubleshoot SEO problems & propose resolutions for SEO implementation issues

- Stay on top of current search engine news, trends, SEO practices, and emerging items of interest

- Work with editorial and marketing teams to drive SEO in content creation and content programming for our websites

- Analyze and build dashboards to monitor Companies search performance and of Competitors - set goals and collaborate on quarterly business plans

- Guide and mentor SEO team to execute and achieve SEO success

Skills Required :

- Proven experience as SEO Manager, SEM Manager or similar role

- Knowledge of standard and current SEO practices

- Knowledge of HTML/CSS

- Experience with SEO reporting

- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)

- Excellent communication skills

- Strong organizational and leadership skills

- Thorough understanding of the paid marketing business, having managed monthly media spend across various platforms

- Hands-on Expertise with AdWords, DV360, Facebook Business Manager, Google Analytics, Comscore, Similarweb, Native Advertising, Linkedin ads manager and Twitter ads manager.

- Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content.

Qualifications :

- At least a Degree in Computer Science, Engineering or Mathematics. B. Tech will be given preference.

- 1-3 years of experience in SEO, Social Media, e-commerce

Note: Salary depends upon experience & qualification

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