VBRI - Executive - Social Media/Digital Marketing (1-3 yrs)
Experience : 1-3 yr
Location : New Delhi
Roles and Responsibilities :
- Planning, development and execution of digital programs and campaigns, including online advertising, website strategy and design, app advertisement and social media
- Interfacing with marketing communications functions, as well as PR
- Write and optimize content for the website and social networking accounts such as Facebook and Twitter
- Oversee a social media strategy
- Manage and maintain the organization's website(s) and work on the Search Engine Optimization of the website(s)
- Track and analyze website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Edit and post videos, podcasts and audio content to online sites
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments
- Send emails or reply for clients
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