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10/06 Harjinder
HR at United We Care

Views:28 Applications:10 Rec. Actions:Recruiter Actions:8

UnitedWeCare - Digital Marketing Specialist - Mobile Apps (4-6 yrs)

Gurgaon/Gurugram Job Code: 162268

We are looking for Digital Marketing Specialist to develop and implement digital marketing on social media platforms, having global app marketing experience.

Role & Responsibilities :

- Control the social media presence including content, engagement, updates etc.

- SMM: Social media marketing on popular platforms - YouTube, Facebook, Twitter

- Analytics: Using analytics tools such as Google Analytics

- Conversion Rate Optimisation : Analyse heat-maps and visitor recordings to improve performance of conversion funnels

- Partnerships : Maintain partnerships with freelancers, agencies, vendors, and affiliates

- Should have worked on some Mobile App Tracking tool like AppsFlyer, AdJust, HasOffers, Firebase etc

- Should be able to launch campaigns independently

- Email Marketing : Prepare online newsletters, and promotional emails. Manage, and track email Campaign Performance

- Experience between 4 to 6 years.

Requirements :

- Bachelor Degree in Social Media, Journalism, marketing or related fields

- Minimum 3 years of experience in content writing, content marketing, communications

- In-depth knowledge and understanding of social media platforms

- Knowledge of SEO/SEM, Analytics, Keyword Research, and other marketing tools

- Excellent communications skills in English (Both oral and written)

- Good interpersonal and analytical skills

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