TWF - Content Writer (1-3 yrs)
Job location : Noida
Annual compensation : INR 3-5 lacs
- You CV must include a link to your past work.
- Interest in cooking/baking.
Job Description :
- Ideal candidate should be tech and social media savvy (must) with a strong interest in cooking and baking. You would own and execute the content calendar.
Original Content : Responsible for creating SEO friendly content that is in-depth, actionable and sometimes technical, in the following ways (including but not limited to).
- TWF blog articles.
- User communication.
- Press Releases.
- Website content.
Copy Writing : Work with the marketing and design team to launch different campaigns.
- Print media (Magazine, newspaper, etc).
- Digital media (Social platforms, PPC, Search ads, etc).
- Measure and track all content activity (paid and organic). Analyze and derive inferences for meeting set ROI and KPIs.
Brand Control : Responsible for maintaining content quality (for all above mentioned activities) that lives up to the brand guidelines.
Should have knowledge of :
- SEO (Intermediate).
- Google Trends (Intermediate).
- Keyword Planner (Intermediate).
- Excellent written and verbal English.
- Running a personal profile/blog/publication is a plus.
- Strong interest in cooking and baking.