08/02 TWF Flours
HR at TWF Flours

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TWF - Content Writer (1-3 yrs)

Noida Job Code: 62699

Job location : Noida

Annual compensation : INR 3-5 lacs

- You CV must include a link to your past work.

- Interest in cooking/baking.

Job Description :

- Ideal candidate should be tech and social media savvy (must) with a strong interest in cooking and baking. You would own and execute the content calendar.

Original Content : Responsible for creating SEO friendly content that is in-depth, actionable and sometimes technical, in the following ways (including but not limited to).

- TWF blog articles.

- User communication.

- Newsletters.

- Press Releases.

- Website content.

- Info-graphics.

Copy Writing : Work with the marketing and design team to launch different campaigns.

- Print media (Magazine, newspaper, etc).

- Digital media (Social platforms, PPC, Search ads, etc).

- Measure and track all content activity (paid and organic). Analyze and derive inferences for meeting set ROI and KPIs.

Brand Control : Responsible for maintaining content quality (for all above mentioned activities) that lives up to the brand guidelines.

Should have knowledge of :

- SEO (Intermediate).

- Google Trends (Intermediate).

- Keyword Planner (Intermediate).

- Excellent written and verbal English.

- Running a personal profile/blog/publication is a plus.

- Strong interest in cooking and baking.

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