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12/04 Nikhil
Associate HR Manager at Truliyo Digital

Views:30 Applications:8 Rec. Actions:Recruiter Actions:0

Truliyo Digital - Social Media Adwords Expert (2-5 yrs)

Gurgaon/Gurugram Job Code: 321200

Job Description

Synopsis of Job:-

Job Opportunity Alert

Join us as a "Facebook Ads Manager" in Gurgaon, Sector 48!

Negotiable Salary + Bonus+ Incentives.

Experience in Dropshipping Ads +Advantage.

Shopify & Roposo Clout Knowledge +Advantage.

Ready to boost your career? Apply now!

Email your CV or WhatsApp us at 7428436641 for a speedy response!

Job Description of Media Buyer:-

- Develop, implement, and manage comprehensive Facebook advertising strategies aligned with our ecommerce goals.

- Perform audience research to identify and target relevant customer segments, utilizing advanced options within Facebook Ads Manager.

- Monitor and optimize campaign performance using metrics like CTR, CPC, and conversion rates. Make data-driven decisions to improve campaigns.

- Conduct C/B & A/B tests of ad elements, landing pages, and audience segments to refine campaign performance.

- Stay updated with the latest industry trends and Facebook advertising changes to optimize strategies.

- Generate regular reports detailing campaign performance, insights, and recommendations.

- Manage advertising budgets effectively to ensure optimal allocation across campaigns.

- Manage End to End P&L responsibility of Media Buying vertical.

- Handle Digital marketing team to fulfil pitch requirements and existing client requirements.

- Ensure selection of right channels, formats, and placements for the client campaign within the clients budget.

- Maintain past media plan successes, metrics, & benchmarks for performances.

Preferred candidate profile

- Minimum 3 year of hands-on experience managing Facebook ad campaigns for ecommerce (Domestic or International).

- Familiarity with ecommerce industry trends, consumer behaviour, and digital marketing best practices.

- Proven track record of achieving and exceeding ROAS targets in a performance marketing environment.

- Proficiency in utilizing Facebook Ads Manager and understanding of its features, terminology, and metrics.

- Strong analytical skills to interpret data, generate insights, and optimize campaign performance.

- Creative mindset for developing engaging ad creatives that drive customer engagement and conversions.

- Knowledge of A/B testing methodologies and a willingness to experiment and iterate.

- Excellent communication skills to collaborate with cross-functional teams and convey insights.

- High self-motivation, attention to detail, and proactive problem-solving.

- Bachelors degree in marketing, Advertising, Business, or related field preferred.

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