10/09 Anitha Raj
Recruitment Executive at Toprankers.com

Views:120 Applications:49 Rec. Actions:Recruiter Actions:13

TopRankers - Digital Marketing Professional (0-2 yrs)

Bangalore Job Code: 90346

Digital Marketing Professional


Key Responsibilities :

- Developing, implementing, and strategizing marketing campaigns with team members.

- Periodic optimizations of campaigns.

- Performing Competitor Analysis, Research on Marketing Tools and trends.

- Use CRO Tools to run campaigns, create user segments, user journeys and try to maximize Conversions.

- Use Email Marketing Tool to drive traffic, engage users and improve conversions.

- Use tools such as Adword, Facebook to run/optimize ads, and improve ROI.

Required Skills:

- Bachelor's degree/MBA with equivalent experience of 0-2 years in Digital Marketing domain.

- Edu-tech and E-Commerce experience will be preferred.

- Extensive understanding of the digital marketing industry, best practices, user behavior, and buyer's psychology.

- Understanding of Marketing Tools such as Email, SMS, Push etc.

- Understanding of Paid Tools such as Adword, Facebook etc.

- A dynamic candidate who can adopt new techniques quickly.

- Strong understanding of social media marketing techniques.

- Ability to analyze metric data and convey recommendations appropriately to supervisors.

- Self-motivated, detail oriented and able to prioritize daily work efficiently.

- Effective Analytical skills.

KPIs (Measurable parameters of the role) :

- Improved Sales via Campaigns.

- Improved Conversions.

Note - Preference will be given to candidates who have worked in edu-tech companies or key ecommerce sites and who have experience of handling at-least 3 million/month site sessions.

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