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26/10 Nitin Sharma
HR Manager at The Phoenix Mills Ltd.

Views:889 Applications:386 Rec. Actions:Recruiter Actions:267

The Phoenix Mills - Assistant Manager - Marketing (3-6 yrs)

Mumbai Job Code: 182672

- Maintain the brand identity of the parent retail and commercial brand. Develop the brand identity of the upcoming retail & commercial projects.

- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments

- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

- Manage content creation and take ownership for publishing content that showcases thought leadership and sector expertise.

- Build brand awareness and visibility through all mainline media and social media channels.

- Managing web content including our website, blogs, social media handles

- Create brand positioning for the upcoming malls

- Review & audit the media buying strategy for North & West Malls.

- Plan and execute events across mall in coordination with the team members and their guidance

- Partnership & alliances for the driving footfall & consumption

- Lead the launch of the new phase of Phoenix Gift Card - from product conceptualisation to on ground execution

- Create & execute the communication plan within the said budge for the Phoenix Commercial business

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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