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28/03 Annapurna
founder/CEO at The Mindful Learning Space

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The Mindful Learning Space - Lead - Business Development/Marketing Strategy (2-15 yrs)

Anywhere in India/Multiple Locations Job Code: 205170

Position Summary :


A highly strategic and execution oriented crucial opportunity in an upcoming K-12 online learning startup The Mindful Learning Space. The ideal candidate will work with the founder and the core team to strategize, plan, & lead execution of marketing and business development plans.

Job description :

The Mindful Learning Space is an early stage startup that has a strong product and business vision. In this job you will comprehend the company's vision, product offerings, & goals and research, and develop go to market, business development, and marketing strategy and (long & short term) plans. Further you will lead the execution of the strategy and plans with a small team and continuously track, update, and evolve the tasks, plans, and strategy at various levels.

Candidate Requirements :

- Must have at least 3 years of relevant experience i.e. education, elearning, and startup experience in the areas of business development and or marketing areas.

- Preferred skills & competencies from previous work experience & education include:

- Developing marketing campaign strategy for digital & offline and direct and indirect channels.

- Develop, lead, and deliver marketing plans in alignment with business goals and strategy.

- Comprehend, develop, and realize business goals & strategy.

- Deep & thorough understanding of target audience and market environment.

- Identify & procure resources needed for successful execution - people, tools, network etc..

- Must have an ability to apply & generalize skills and strategies from previous work experience and education.

- Must be an excellent problem solver who can comprehend the many aspects of a problem, map the possible solutions, and have a conviction of the best solution.

- Must be a self starter with strong drive and willingness to take on challenging tasks, informed risks and flexibility and intention to learn and persevere.

- Patient, thorough, and diligent in developing strategy, executing deliverables, communication, coordination, and learning & evolving.

- Must have a great sense of ownership, accountability, and a habit of operating with urgency and sensitivity.

- Must possess a positive & welcoming attitude and operate with presence & ease, making it easy for team members, customers, partners to approach and work with.

- Must have the ability to understand different perspectives, approaches, intentions, problem dimensions and operate with clarity, creativity, confidence, and conviction to realize the best possible solution.

Job Responsibilities :

- You will be responsible for several big and small, strategic and tactical tasks and deliverables, given the company is in its early stage.

- Brand building and awareness strategy and plan.

- Lead execution of brand building and awareness plans.

- Conduct market and user research to understand the demand, showstoppers wrt to market reach out and course enrollment activities

- Coordinate & lead several marketing campaigns for each line of courses and overall brand.

- Actively reach out, network and identify people, partners, and ideas to pursue and collaborate to create new opportunities for business.

- Discover, establish, engage, and maintain relationships with strategic and relevant companies, people, and communities

Educational Requirements :

- MBA fresher or graduate with 2 to 4 years in sales, marketing, business development & relationship building can apply

Salary - 3.5 L - 6L full time depending on experience and expertise and equity and growth opportunities

Company Description :


The Mindful Learning Space is an upcoming learning startup - catering to K-12 students including early education. The company offers highly engaging, interactive, small group online classes in two categories - Complimenting Mainstream School Education : Courses for all Students - (including international) from age 5 onwards. We offer essential, enrichment courses in computer science, reading, creative writing, communication, leadership, social skills, visual, & performing arts and more. The goal is to meet individual learning needs and offer holistic, and engaging learning experiences in a small group setup. www.themindfullearningspace.com

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