Job Responsibilities :

- Planning and carrying out PR campaigns and strategies

- Monitoring the public and media's opinion of your client or employer

- Writing and editing press releases, leaflets, brochures, speeches, newsletters, websites and social media content

- Utilizing all forms of media, including national, regional and trade press, to build, maintain and manage the portrayal of a business

- Representing your company at events

- Acting as a spokesperson for the company's brand

- Training employees on how to handle media enquiries and press interviews

- Developing good working relationships with the media and liaising with the press on potential news stories

- Writing and editing in-house magazines, case studies and annual reports

- Managing and updating a client's social media posts

- Devising and coordinating photo opportunities

- Managing, arranging and overseeing events

- Monitoring publicity and press coverage

- Commissioning market research

- Coordinating paid and unpaid advertising.

Qualifications Required :

- Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.

- Strong creative, strategic, analytical, organizational and personal sales skills.

- Experience developing and managing budgets, and hiring, training, developing, supervising and appraising personnel.

- Demonstrated successful experience writing press releases, making presentations and negotiating with media.

- Experience overseeing the design and production of print materials and publications.

- Computer literacy in word processing, data base management and page layout.

- Commitment to working with shared leadership and in cross-functional teams.

- Strong oral and written communications skills.

- Ability to manage multiple projects at a time.

- Out-of-town, overnight travel is required.

Other :

- Minimum of 5 years' experience in marketing, communications or public relations with demonstrated success, preferably in the not-for-profit or association sector.

- Bachelors degree in journalism, marketing, public relations preferred.

- Graduate degree in a related field is desirable.

- Experience working with volunteers is desirable