Testbook - Executive - Search Engine Optimization (1-3 yrs)
About Us :
- The fastest rising startup in the EdTech space, focussed on Engineering and Government Job Exams and with an eye to capture UPSC, PSC, and international exams. Testbook is poised to revolutionize the industry. With a registered user base of over 2.2 Crore students, more than 450 crore questions solved on the WebApp, and a knockout Android App.
- Testbook has raced to the front and is ideally placed to capture bigger markets. Testbook is the perfect incubator for talent. You come, you learn, you conquer. You train under the best mentors and become an expert in your field in your own right. That being said, the flexibility in the projects you choose, how and when you work on them, what you want to add to them is respected in this startup. You are the sole master of your work. The IIT pedigree of the co-founders has attracted some of the brightest minds in the country to Testbook. A team that is quickly swelling in ranks, it now stands at 500+ in-house employees and hundreds of remote interns and freelancers. And the number is rocketing weekly. Now is the time to join the force.
Job Description :
- Perform site-level optimization: improving site structure, page construction, compelling SEO copywriting, updating metadata
- Perform keyword research : keyword lists and content/keyword mapping
- Take sole responsibility for various SEO campaigns where required.
- Prioritize SEO initiatives for the most impact
- Communicate changing organic search landscape
- Benchmark competitors' SEO efforts
- Monitor SEO performance and maintenance on a regular basis
- Must have Online SEO tools knowledge like Moz, Ahrefs or SEM rush
- Making Monthly/weekly SEO reports
- Highly organized, quick learner, proactive, persistent, accurate and with a positive attitude.
- Strong interpersonal communication skills
- Ability to prioritize on-site and off-site activities for maximum SEO impact
- Analyze competitor backlink profiles
- Act as evolving knowledge base for scalable link-building best practices.
- Ability to analyze backlinks.