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22/06 Testbook
HR at Testbook.com

Views:16 Applications:7 Rec. Actions:Recruiter Actions:4

Testbook - Executive - Search Engine Optimization (1-2 yrs)

Mumbai/Navi Mumbai Job Code: 219636

JOB DESCRIPTION:

- Perform site-level optimization: improving site structure, page construction, compelling SEO copywriting, updating -metadata

- Perform keyword research: keyword lists and content/keyword mapping

- Take sole responsibility for various SEO campaigns where required.

- Prioritize SEO initiatives for the most impact

- Communicate changing organic search landscape

- Benchmark competitors' SEO efforts

- Monitor SEO performance and maintenance on a regular basis

- Must have Online SEO tools knowledge like Moz, Ahrefs or SEM rush

- Making Monthly/weekly SEO reports

- Highly organized, quick learner, proactive, persistent, accurate and with a positive attitude.

- Strong interpersonal communication skills

- Ability to prioritize on-site and off-site activities for maximum SEO impact

- Analyze competitor backlink profiles

- Act as evolving knowledge base for scalable link-building best practices.

- Ability to analyze backlinks.

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