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25/06 Shruti
HR at Tenovia

Views:305 Applications:189 Rec. Actions:Recruiter Actions:82

Tenovia Solutions - Digital Marketing Role (1-4 yrs)

Bangalore Job Code: 121958

We are looking for a bright candidate to join our team as a Digital Marketing person.

Responsibilities :

- Work closely with Account manager, content, design and social media teams to ideate, plan and execute digital media campaigns across social channels, digital platforms, and marketplaces, social paid channels.

- Undertake activities such as keyword research, keyword categorization, writing ad copies, identifying optimum landing page, and campaign mapping.

- Create plans to strategize and execute ads for any new features on platforms to take advantage of at the early stages.

- Carry out Remarketing, Email and Display campaigns on a large scale basis across platforms.

- Capability to segment the right audience for the planned campaign and estimate budget.

- Develop/Evaluate all seasonal marketing campaigns & key focus will be on strategy development, execution, and optimization.

- In-depth Competition Analysis, Web Site analysis and split testing of campaigns across multiple advert groups.

- Progress report on online marketing Campaigns based on analysis, insights & recommendations.

- Measure ROI and KPIs based on Forecast sales performance trends.

- To be able to conduct FB tests, analyze the campaigns using FB analytics and Pixel implementation.

- Discuss campaign plans with the client and understand the budget allocation and allocate funds accordingly.

- Ensure execution of campaigns with the intent to bring max. awareness or revenues to clients by minimizing CPC value.

- Maintain validity and earn new certifications in ad platform and ad formats execution per quarter/bi-annually.

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