Head HR at Teamwork Arts Pvt Ltd
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Teamwork Arts - Web Analyst & Email Marketing Role (2-4 yrs)
Data Analyst & Email Marketing :
- Implement best practices of data collection from various touch points website/emails/SMS/on-ground
- Categorize data as per demographic and products
- Validating & updating the existing database.
- Collect all the missing information in the data-set and update the same from time to time.
- Remove duplication from the database and make the database more efficient and user-friendly
- Identify target audience and grow our email list
- Updating all visiting cards in the desired format
- Updating the Feedback forms/ Review forms in the database and do the data analysis as share.
- Design and implement direct email marketing campaigns
- Ensure mobile-friendly email templates
- Create email databases for lead generation
- Analyze campaign performance and suggest improvements
- Report on sales revenue generated from email marketing efforts
- Work on Delegates data collection and invites for the Jaipur literature festival
- Any other responsibilities assigned from time to time
Expertise :
Proficient - Advanced Excel, DBMS (PL/SQL, Oracle, etc), Email marketing tools (Mailchimp, Sendgrid, Elastic email, etc), CRM tools
Basic - Business Intelligence Tools, Tracking tools (Google Analytics)
Qualification & Key Attributes Required:
2-3 yrs of experience as Data Analyst. Exp in email marketing will be an added advantage.