CEO at SuccessCDs Education
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SuccessCDs - Executive - Digital Marketing (2-3 yrs)
We are looking for an experienced Digital Marketing Executive for Business Development with a passion for all things marketing and technology. The candidate has to be well versed in the concepts surrounding digital marketing and how the internet can become a strong asset to securing growing revenue. The candidate has to be tech savvy and intuitive with great ideas to reinforce our marketing strategies.
- Plan and execute various marketing strategies for our website
- Assist with paid media - including liaising with digital advertising agencies
- Affiliate marketing- allows other businesses/ affiliates to sell products/ services on our website. Tie up with Companies for Advertising and Product Selling
- Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
- Identify trends and insights, and optimize spend and performance
DIGITAL PRESENCE :
- Overseeing the social media strategy for the company and Creating and maintaining social networking platforms.
- Conduct keyword research and web statistics reporting. Analyzing website traffic and improving SEO. Design website banners and assist with web visuals.
- Use web analytics software to monitor the performance of website and make improvement to generate traffic and conversions. Tracking conversion rates and making improvements to the website
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion rate
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
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