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12/10 Tina
HR at Story Digital

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Story Digital - Copywriter (1-2 yrs)

Delhi NCR Job Code: 132373

At Story Digital, we are looking for someone who writes great copies as well as creates out-of-the-box

concepts and marrying them together to change perceptions, influence behaviour and bring awesome campaigns to life.

RESPONSIBILITIES:

1. Create compelling copies for both brand communication and performance ads.

2. Decode target audience and user personas to defining copywriting style.

3. Develop brand tone and voice based on client expectations and digital marketing objectives.

4. Create and unify copies for multiple offline and online brand assets as well as integrated communication channels.

5. Conduct thorough research before copywriting.

6. Proof-reading and editing existing copies to check, refine, and rectify for context, verbal appeal and information.

7. Create content previews.

8. Visualize and create unique concepts based on briefs and translate them for art teams, for them to transform those into creative designs.

9. Coordinate with the Content Lead or Client Servicing Teams to understand requirements and deadlines.

10. Work with designers to prioritize design tasks and oversee execution.

EXPERIENCE:

1. 1+ years of experience as a Copywriter with a track record of handling brand communication for clients is desirable.

2. Knowledge in- and experience with digital content creation for social media (scripts,advertisements, brand assets, etc.) is a must. A plus if done for other media.

3. A portfolio that demonstrates your ability to turn raw ideas into beautiful and compelling content for consumers.

SKILLS & QUALITIES:

1. Excellent command over English, both verbal and oral.

2. A keen sense of design, detail, creativity, and a flair for writing is essential.

3. Ability to prioritize projects, multi-task, and deliver under pressure.

4. Ability to understand the needs associated with every target group.

REQUISITES :

1. A portfolio that demonstrates the ability to turn raw ideas into compelling content

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