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18/11 Deepak W
Operations at ComplianceTrack

Views:58 Applications:32 Rec. Actions:Recruiter Actions:6

Specialist - Email Marketing - eCommerce (3-15 yrs)

Mumbai/Navi Mumbai Job Code: 136355

We are looking for an enthusiastic and responsible person to provide support to our digital marketing business.

Job Profile :

- Design and implement direct email marketing campaigns.

- Experience in webEngae or similar working tools is mandatory.

- Experience in Luxury Fashion will be preferred.

- Ensure mobile-friendly email templates.

- Upgrade our email templates using graphics, personalization and advanced features

- Ensure prompt and accurate communication with clients via email to minimize unsubscribes.

- Create email databases for lead generation.

- Track and analyse the email marketing campaigns for key metrics, use statistical analysis, post campaign behavioural response to strategize and develop campaign nurturing

- Own and manage our customer/prospect database - acquisition, segmentation, optimization, integration, maintenance.

Job Specification :

- Minimum 3-5 years experience in managing e-mail marketing (operationally & strategically) for e-commerce company. Preferred in fashion and lifestyle company.

- One should have prior experience in database segmentation, scheduling e-mails, optimizing revenue from e-mail marketing, maintaining e-mail reports; and preferably should know basic HTML.

- Knowledge in WebEnage or similar tool will be required.

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