Job Title: Marketing Associate - Digital and Content Marketing

Company: Sophos Knowledge Services

Salary: Rs. 20,000 to 35,000 (Fixed plus variable)

Job Type: Full-time (Onsite)

Location: Indore, M.P.

About Us:

Sophos Knowledge Services is a trailblazing consultancy and a Center of Excellence in the realms of Data Science and Artificial Intelligence. Our multidimensional approach encompasses consulting, research, and academia, driving transformative change in business landscapes. Join our esteemed team as we tackle the world's most pressing challenges, utilizing data analysis and AI to propel the nation's and humanity's development forward.

Work Profile Details:

Seeking candidates with prior marketing experience or a willingness to learn. We prioritize individuals who embody our core values of Ownership, Growth, and Service. As a Marketing Associate - Digital and Content Marketing, you will:

- Devise and execute creative marketing strategies and campaigns for products, services, and events.

- Utilize sales data to identify trends and capitalize on marketing opportunities.

- Craft compelling content for various digital marketing channels.

- Conduct research, analyze data, and generate reports to support marketing initiatives.

- Manage social media marketing, customer interactions, and loyalty programs.

- Collaborate with teams and vendors to ensure campaign success.

- Stay updated on industry trends and advertising campaigns.

- Build a network of partners to bolster marketing efforts.

Education & Skill Requirements:

- Bachelor's degree in marketing, business, analytics, or related field.

- Minimum two years of experience in marketing analytics.

- Proficiency in sales navigation and lead management.

- Strong analytical, interpersonal, and communication skills.

- Expertise in Microsoft Office Suite and web analytics tools (e.g., Google Analytics).

- Knowledge of SEO, SEM optimization, and content management systems.

- Familiarity with marketing tools like CRM and email automation systems.

- Ability to analyze big marketing data, use predictive analytics, and work with data warehouses.

- Experience in creating and managing marketing dashboards, customer journey analysis, and segmentation.

- Familiarity with media buying, advertising, and marketing automation tools.

Why work at Sophos?

- Direct involvement with top leadership to shape business strategies in India.

- Opportunity to contribute to a fast-growing EdTech company with a mission-driven focus.

- Advancement opportunities based on individual performance.

- Ongoing professional development and advanced sales training.

- Flexibility in schedule once established in the role.

- Collaborative, growth-oriented culture fostering personal and professional development.

Sophos Knowledge Services is an equal-opportunity employer, embracing diversity in all forms. We encourage applicants from varied backgrounds as we believe diverse perspectives fuel innovation. Employment decisions are made without regard to race, color, religion, gender identity, age, disability, or any other dimension of diversity.