Talent Acquisition Specialist at Recruiting And Staffing
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Social Media Marketing Specialist - OTT Platform (5-8 yrs)
Job Description :
- Understand OTT & Facebook business from a publisher perspective and create marketing strategies towards increasing subscribers on OTT & views on Facebook.
- Develop a 360 go-to market plan, owning the overall marketing budget and deciding on the optimum spend allocation across regions and channels.
- Post evals for all campaigns and learning to derive better execution. Monitor performance of each marketing channel, identify and implement opportunities for improvement.
- Strategize for optimum growth and expansion via the business assets
- Category Management : Organize & oversee communications on different platforms as per brand guidelines.
- Plan, implement and execute effective and timely ATL & BTL marketing campaigns for driving subscriptions.
- Working with the external agency and internal creative teams to ensure right messaging impact
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
