IT Consultant at Utkarsh Staffing Solutions
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Social Media Marketing Role - FMCG (2-7 yrs)
Responsibilities :
- Managing the social media content calendar
- Implementing campaigns
- Implementing paid digital marketing initiatives
- Distributing the brand's content across a variety of different social networks, and the Blog.
- Nurturing lasting relationships with a diverse group of stakeholders from community groups, authors, illustrators, publishers, children, parents, influencers etc.
- Creating campaign promotion and documentation videos
- Using Analytics and other measurement tools to provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives.
- Have a sharp aesthetic sense
- Gift of the gab, a very interesting way of penning information
- A deep understanding of digital advertising space and ongoing trends of creative communication
- A quirky yet clean vibrant style of writing
- A slapstick sense of humor
- The ability to write short but crisp copies - descriptors
- Draft promotional emailers
- An in-depth understanding of use of language and copy in various different mediums like print, outdoor,pos, digital etc
- The ability to visualize and plan social /digital campaigns
- Process oriented and planned
- MS office knowledge
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