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12/01 Smartsan HR
HR at Smart Stream Technologies

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Smart Stream Technologies - Senior Social Media Analyst (3-6 yrs)

Coimbatore Job Code: 142683

Roles and Responsibilities:

Post social media content on appropriate social channels like Facebook, Twitter, Instagram, YouTube, Pinterest etc

- Formulate responses for user engagement that adhering to the social tone and language of the brand

- Conduct extensive research to build a social audience profile database and identify the audience that matter to the brand

- Start conversations with partners and influencers on our channels

- Monitor the activities of main competitors in social media

- Analysing social media insights to guide future social media campaigns.

- Building reporting frameworks to evaluate the return on investment on the various platforms

- Should be passionately in tune with the latest social media trends, online behavior and how to leverage them for business advantage

- Identify opportunities and develop plans for implementing scalable social media programs to generate a maximum outcome.

Required Skills:

- 4-6 years- experience either within social media agencies or within digital/social media departments in creative and strategic brands.

- High level of fluency in English - both written and verbal

- Certifications in social media/digital

- Prior work experience with popular social media management tools (Sprinklr, TweetDeck, HootSuite, Sprout Social, etc)

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