Senior Manager HR at SkillingIndia
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SkillingIndia - Content Marketing Specialist (2-6 yrs)
Roles and Responsibilities :
- Research industry-related topics (combining online sources, interviews, and studies, Courses), Competitor Research, etc
- Write a clear marketing copy to promote our products/services
- Prepare well-structured drafts
- Proofread and edit blog posts before publication
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Curate & Promote content on social media
- Identify customers- needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images, and tone)
- Update website content as needed
Criteria :
- A management degree in marketing would be preferred
- 2-5 years of experience in content marketing would be desirable
- Will be WFH till further notice.
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