Job Title : Lead Generation Specialist

Company : SignDesk

Experience : 1-5 Years

Location : Bangalore

Company Profile :

- SignDesk is a workflow automation and documentation product aimed at assisting businesses in digitising and automating their documentation processes. We call it paperless Nirvana!

- SignDesk's products constitute an end-to-end documentation system designed to digitise and streamline paper-based processes. Our product catalogue currently includes

- A Video KYC onboarding solution leveraged with ML and AI techniques.

- A digital stamping & franking product for real-time online stamp duty payment.

- An eSign workflow solution offering both Aadhaar eSign & digital signatures.

- An eMandate product to automate recurring payments through eNACH which also supports Aadhaar eSign-based mandates.

- A Smart contract lifecycle management via automated document creation, Online negotiation, paper-free execution & centralised storage

About the role :

- We are currently seeking a dynamic and results-driven Lead Generation Specialist to join our growing team. As a Lead Generation Specialist at SignDesk, you will play a key role in generating high-quality leads through outbound marketing initiatives, ultimately contributing to the success and growth of our business.

Key Responsibilities :

- Conduct market research to identify potential target segments and industries for SignDesk's digital solutions

- Develop and implement effective lead-generation strategies to reach out to potential customers and generate interest in our products.

- Take responsibility for prospecting, generating, qualifying, processing, and following up on leads.

- Utilise email marketing and Tele-calling techniques to attract and engage with potential leads.

- Make use of lead generation tools and software to track, manage, and analyse lead data and performance metrics.

- Qualify leads based on predefined criteria and ensure a smooth handoff to the sales team for further engagement

- Continuously monitor industry trends and competitor activities to identify new lead-generation opportunities and stay ahead of the curve

- Collaborate closely with the sales team to develop and execute effective strategies for nurturing leads and converting them into customers.

- Provide regular reports and updates on lead generation activities, performance, and results.

Skills and Qualifications :

- Bachelor's degree in marketing, business, or a related field is preferred

- Proven experience as a Lead Generation Specialist role in a technology or software company

- Strong knowledge of market research techniques and lead-generation strategies.

- Proficient in using lead generation tools and software.

- Ability to effectively engage with potential leads through email marketing and Tele-calling.

- Strong understanding of the B2B sales process and ability to identify key decision-makers in target organisations

- Excellent communication and interpersonal skills to effectively engage with potential leads

- Self-motivated and target-driven with a passion for driving business growth

- Ability to work effectively both independently and collaboratively in a fast-paced environment.

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