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06/06 Selvamurugan S
HR at ShopWise

Views:220 Applications:133 Rec. Actions:Recruiter Actions:11

ShopWise - Manager - Growth & Retention (2-8 yrs)

Bangalore Job Code: 161666

We at ShopWise are looking out for Growth and Retention Manager.

Roles and Responsibilities:

- Creating a marketing plan to drive growth & increase engagement, retention & revenue from users.

- Driving activations and repeat transactions from users

- Using Engagement & Analytics platforms for journey building & segmentation of users for targeted campaigns

- Reducing churn and uninstalls of users from portal and app

- Re-engaging with users to increase their time spent on the site or app

- Great experience in managing media channels such as adnetwork, programmatic, affiliate, SMS, push, referral, retargeting and ASO

- Experience of executing performance campaigns

- Expertise in running campaigns on Youtube, Pinterest, Facebook, Google Ads, Affiliate ads, Instagram, Whatsapp, Twitter, Linkedin, Quora & other social media channels

- Expertise in Digital strategies

- Well versed with marketing strategies and Growth recipes

Requirements :

- Prior experience working in a consumer or B2C business is a must.(In the education sector will be a plus)

- Strong understanding of User funnel for acquisition & retention

- Prior experience using Engagement & Analytics tools (such as Appsflyer, Mixpanel, Clevertap, Moengage, Netcore, Webengage etc)

- Strong understanding of Remarketing campaigns

- A strong grasp of web analytics, A/B testing, and metrics-driven marketing

- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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