About Us:

ShipGlobal.in is more than just a shipping company; we're a trusted partner in navigating the ever-evolving world of international trade. With extensive experience and a passion for innovation, we empower businesses of all sizes to reach new markets and unlock their global potential.

It isn't just a company, it's a launchpad for your career ambitions. We're not just shipping packages, we're shaping the future of international trade, and we want you to be part of it.

About the Role:

We're seeking a dynamic and data-driven Performance Marketer to join our growing marketing team. You'll be responsible for crafting and executing high-impact digital marketing campaigns across various platforms, with a focus on acquiring new customers and driving profitable growth for our global shipping services.

Responsibilities :

- Develop and implement performance-driven marketing campaigns across paid search, social media, display advertising, and other relevant channels.

- Conduct in-depth market research to identify target audiences and tailor messaging for optimal engagement and conversion.

- Manage campaign budgets effectively, optimizing spending for maximum return on investment (ROI).

- Analyze campaign performance through comprehensive data analysis, identifying key metrics and trends.

- Continuously test and refine campaigns, leveraging A/B testing and data-driven insights for ongoing optimization.

- Collaborate with cross-functional teams (design, sales, product) to ensure seamless campaign execution and alignment with business goals.

- Develop and maintain strong relationships with key digital marketing partners and vendors.

- Stay up-to-date on the latest digital marketing trends and best practices, adapting strategies accordingly.

- Effectively communicate campaign results and insights to stakeholders through reports and presentations.

Qualifications:

- Minimum 3-5 years of experience in performance marketing, preferably within the logistics or e-commerce industry.

- Proven track record of success in driving measurable results through digital marketing campaigns.

- Strong understanding of key performance indicators (KPIs) and ability to translate data into actionable insights.

- Expertise in major digital marketing platforms (Google Ads, Facebook Ads, taboola etc.) and campaign management tools.

- Excellent analytical and problem-solving skills with a data-driven approach to decision-making.

- Strong copywriting and communication skills to craft compelling ad copy and messaging.

- Ability to manage multiple priorities effectively and thrive in a fast-paced environment.

- Excellent organizational and time management skills.

- Bachelor's degree in Marketing, Business Administration, or a related field preferred.