The Job : The role involves developing and implementing social media and content strategies for 70 EMG's owned and operated IPs, along with crafting compelling content to enhance our online brand and event presence.

Work Experience : 2 to 4 years of work experience in digital/social media space

The ideal candidate is :

- A strategic thinker on how to drive engagement

- A skilled content creator

- A social media enthusiast with knowledge of multi-social platforms

- Up-to-speed with pop culture and social media trends

- Is able to shoot reel content and is well versed with Canva, to create engaging posts and videos

- A team player, who enjoys and contributes to excellent work culture.

Responsibilities :

- Conceptualize content ideas and build content calendars across all proprietary and client IPs.

- Develop and implement comprehensive social media strategies that align with the IP's goals and target audience.

- Create social media/content assets for platforms like Instagram, Youtube Shorts, Facebook, and Snapchat.

- Conceptualize, create, and edit high-quality visual and written content for social media platforms, including but not limited to images, videos, GIFs, and infographics.

- Collaborate with designers, videographers, scriptwriters, and photographers to bring video content to life.

- Produce engaging copy that resonates with the target audience and maintains the brand's tone and voice.

Community Engagement : Foster meaningful interactions with followers, responding to comments, messages, and inquiries promptly and effectively. Monitor social media conversations, addressing both positive and negative feedback in a professional manner.

Analytics and Reporting : Analyze social media metrics and performance data to refine strategies, optimize content, and track progress toward goals.

Desired skills :

- Proven experience as a Social Media Manager and Content Producer, preferably in a similar industry.

- Experience with video editing, and graphic design is a plus.

- Strong organizational skills and the ability to manage multiple projects and deadlines.

- Demonstrated ability to stay current with industry trends and adapt strategies accordingly.

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