HR Manager at RealtyMonk
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SEO/SMO Specialist - IT (2-6 yrs)
SEO
1. Develop and implement an effective search strategy Based on Audience Insights and Search Behavior, map and improve our clients SERPs with competition on targeted keywords. Perform ongoing keyword research and discovery, expansion and optimization.
2. Track, report, and analyze website analytics and PPC initiatives and campaigns
3. Manage campaign expenses, stay on budget, estimate monthly costs and achieve maximum ROI from spend
4. Create and optimize Copy and Landing Pages for Search Engine Marketing
5. Research and analyze competitor advertising links and keywords
6. Work with the technology team to ensure SEO best practices are implemented across all .
7. Work with the digital marketing team to drive SEO in content creation and content programming
8. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
9. Generate Leads.
SMO
- Creating and implementing client-specific social media strategies.
- Experience in paid marketing and organic social media marketing
- Closely working with the creative teams for developing high impact posts for different social media platforms
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
- Constantly measuring the engagement on social platforms, and calibrating the strategies accordingly to meet targets
- Communicating with the customers on a regular basis to cater to their requirements.
- Good understanding of the content required by businesses
- Ability to manage important accounts independently without much assistance
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