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02/02 Nimita Singh
HR Manager at Pankaj Electronics

Views:29 Applications:14 Rec. Actions:Recruiter Actions:4

Senior Manager - Marketing - Manufacturing (4-5 yrs)

Noida Job Code: 310786

Designation : Marketing Senior Manager

Location : Noida

Experience : 4-5 Years

Industry : Distribution/Manufacturing (Not Mandatory)

Job Overview :

- We are seeking a dynamic and experienced Senior Marketing Manager to join our team in the distribution or manufacturing industry. The ideal candidate should have 4 to 5 years of proven experience in marketing with a focus on LinkedIn management, event coordination, website content development, and other related tasks. This role requires a strategic thinker with a hands-on approach, capable of driving impactful marketing initiatives to enhance brand visibility and engagement.

Key Responsibilities :

LinkedIn Management :

- Develop and implement a comprehensive LinkedIn strategy to increase brand presence and engagement.

- Create and curate compelling content, including articles, posts, and multimedia, to showcase the company's expertise and thought leadership.

- Regularly monitor and analyze LinkedIn metrics to refine strategies and optimize performance.

Event Coordination :

- Plan, organize, and execute both virtual and physical events, such as conferences, webinars, and trade shows.

- Collaborate with internal teams and external partners to ensure seamless event logistics and coordination.

- Develop pre and post-event marketing campaigns to maximize attendance and post-event engagement.

Website Content Development :

- Manage and update website content to ensure it aligns with the overall marketing strategy.

- Create engaging and informative content, including product descriptions, blog posts, and landing pages.

- Implement SEO best practices to enhance the website's visibility and search engine rankings.

Marketing Collateral Creation :

- Design and create marketing collateral, including brochures, presentations, and case studies.

- Collaborate with graphic designers and other team members to maintain a consistent brand identity across all materials.

Data Analysis and Reporting :

- Utilize analytics tools to track and report on the performance of marketing campaigns and initiatives.

- Provide actionable insights and recommendations based on data analysis to continually improve marketing strategies.

Cross-Functional Collaboration :

- Work closely with sales, product management, and other departments to align marketing efforts with overall business goals.

- Collaborate with external agencies and vendors as needed for marketing projects.

Qualifications :

- Bachelor's degree in Marketing, Business, or a related field.

- 4-5 years of experience in marketing roles with a focus on LinkedIn management, event coordination, and website content development.

- Strong understanding of the distribution or manufacturing industry.

- Proven track record of successful marketing campaign execution.

- Excellent written and verbal communication skills.

- Proficient in using marketing tools, analytics platforms, and content management systems.

- Creative thinker with the ability to generate innovative ideas.

- Strong project management and organizational skills.

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