Director at AJ Consulting
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Senior Manager/Head - Digital Marketing - eCommerce (8-12 yrs)
Title : Sr. Manager Digital Marketing\Head Digital Marketing
Work Exp : 8 + years
Company : Tmotions
Location : Mohali sector 66
Company Profile :
- TMotions is inspired by forward-thinking businesses, who are now looking past recovery and shifting into the growth mode.
- TMotions Technology Services offer an integrated service portfolio that can help our forward-thinking customers embrace the future of work and reshape their enterprises for what lies ahead.
- Our services address specific needs of enterprise IT programs, communications and Internet technology product development, categorized in the following service offerings :
B) Application Development
C) Testing and QA
D) Content Management
E) Service Management
Job Responsibilities :
- The role involves working across different performance marketing channels like Search, Social Media & Mobile App
- Lead a team directly involved in performance advertising and marketing analytics.
- Serve as the performance advertising lead for Search Engine Marketing, Social Media Marketing, and Mobile App Advertising across - responsible for performance across each of these advertising platforms along with relationship management with key partners like Google, Facebook, Adobe & more.
- Lead marketing analytics for the company -- formulate and institutionalize best practices for ROI measurement and optimization across marketing channels.
- Work with teams across functions (such as Product, Engineering, Category etc.) in evaluating and implementing optimal marketing automation solutions from time to time
- Strong Technical and Analytical skills are a must
- Good functional understanding of (and experience in managing) all digital marketing terms like Google Adwords, Apsalar, Omniture, Facebook Power Editor is mandatory.
- Strong analytic ability, comfortable with performance product solutions
- Adept at quick decision making, in a fast paced environment with rapidly changing priorities
- Self-motivated, passionate and proactive; a team player
- Good knowledge of E-commerce industry dynamics preferred
-Well-honed strategic capability balanced with creativity and readiness to roll-up sleeves to drive success/impact.