Senior Executive - Marketing (5-12 yrs)
We are looking for a talented Marketing Executive to undertake marketing projects for the benefit of our company. You will organize creative campaigns and promotional events that can make a difference for our company's success according to trends and customer requirements.
As a marketing executive, you'll contribute to and develop integrated marketing campaigns to promote a product, service or idea. This a varied role, which includes:
- Planning
- Advertising
- Public relations
- Event organisation
- Product development
- Distribution
- Sponsorship
- Research.
Responsibilities :
- Create awareness of and develop the brand you're marketing
- Communicate with target audiences and build and develop customer relationships
- Help with marketing plans, advertising, direct marketing and campaigns
- Source advertising opportunities and place adverts in the press or on the radio
- Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
- Write and proofread marketing copy for both online and print campaigns
- Produce creative content, including videos and blog posts
- Run social media channels
- Organise and attend events such as conferences, seminars, receptions and exhibitions
- Source and secure sponsorship
- Liaise with designers and printers and organise photo shoots
- Arrange the effective distribution of marketing materials
- Maintain and update customer databases
- Conduct market research, for example using customer questionnaires and focus groups
- Develop relationships with key stakeholders, both internal and external.
REQUIRED :
Mandate - Experience with Travel/BPO industry marketing
- Develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
- Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
- Track marketing performance and return on investment and prepare weekly or monthly reports for management
- Monitor and report on competitor activity
- Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
- Oversee and manage the marketing budget.
Perks :
- 5 days working
- Transportation Allowances
- 5 hours working
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
