Senior Executive - Recruitment at Striiver Consulting
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Senior Digital Marketing Executive (2-5 yrs)
Roles & Responsibilities:
- Develop and manage effective traditional and digital marketing campaigns to promote the company's products and service.
- Implement lead generation programs to reach targeted firms and generate qualified leads.
- Develop and execute product positioning strategies to differentiate the company's offerings from competitors.
- Establish thought leadership positioning for the company through content creation and distribution.
- Manage branding efforts to ensure consistency across all marketing collateral and channels
- Develop and implement go-to-market strategies to support product launches and drive adoption.
- Strong knowledge of email marketing and social media advertising.
Requirement :
- Excellent written and verbal communication skill
- 2- 5 years relevant experience preferably from financial services domain
- MBA /Bachelor's degree in marketing, business administration, communications, or a related field.
- Excellent interpersonal and presentation skills
- Strong analytical skills to measure and optimize marketing campaigns
- Experience with Google Analytics, marketing automation tools, and content management systems is a plus
- Trade Shows & Events Tracking
- Detail-oriented with the ability to multitask and prioritize effectively
- Responsibilities include lead generation, cold calling, market research, sending target emails, follow-ups and maintaining the CRM
- Basic understanding of finance and sector analysis
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