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12/02 HR
Founder at Pace Consultants

Views:28 Applications:16 Rec. Actions:Recruiter Actions:4

Senior Copywriter - eCommerce (3-7 yrs)

Bangalore Job Code: 312193

- Should be an 'idea' person with experience handling clients; can rally creative and digital teams around the central idea and concept.

- Excellent at formulating and presenting ideas for marketing and brand Communications.

- Participate in and lead brainstorming sessions .

- Ideate, write and execute original and iconic creative concepts in response to brand managers' briefs, objectives, or goals.

- Passionate about new-age creative formats and creating brand campaigns - including social media reels, shorts, and digital ad films.

- Can write and tailor the content and copy according to their purpose - whether they are intended to sell, engage, or inform.

- Ability to deliver omnichannel copywriting, including presentations, manifestos, scripts, everything digital, webpages, blogs, social media, slogans, and news releases.

- Understand the nativity requirements of different channels

- Lives from brief to brief - hungry to break one down and come out with ideas for hero/ hub/ hygiene content.

- Goes beyond writing to ensure flawless execution - works with creative and

- Shoot teams to ensure that the visual elements and forms complement the words.

- Understand the target audience for each brand - you are not just writing for the brand, you're writing for their community, so you'll need to know what interests them.

- Identifies key messages - understand the main thing that you want the audience to feel and do and how to communicate this powerfully.

- High bar on quality - the ability to edit own and others' writing. Grammar obsessed!.

- Values research over everything else - interested in learning about fashion and style and the latest trends.

- Identifies fresh and interesting angles for written pieces.

- Works collaboratively with the marketing team and brand managers to review the impact of work.

- Works on business pitches and PPTs to present new ideas and projects.

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