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23/01 HR
Recruiter at Hirepedia

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Senior Copywriter - D2C Men's Grooming Business (4-9 yrs)

Bangalore Job Code: 254976

- Our Client is a D2C Premium Men's Lifestyle brand based out in Bangalore is looking to hire a Sr. Copywriter.

- Our client is looking for a copywriter who has prior experience in copywriting for a national brand's digital advertising and social media content. Ideas and words that helped drive a brand's advertising, social and performance marketing campaigns ahead. If you like facing new challenges everyday, can think on your feet and emote in words, you should look forward to applying.

Responsibilities :

- Write content and develop campaigns for digital marketing assets, achieving quick turn around time and higher CTRs.

- Someone who can work on market strategy and competitive research to formulate relevant content for the brand.

- Create crowd-pulling word plays and creative ideas to generate quick and effective communication that talks the language of our smart TG

- Make life fun, for the audience reading your ads

- Brainstorm with team on campaigns for topical days/events

- Write scripts for video assets for monthly campaigns

- Learn, unlearn, adapt and open to collabs within teams, to make the idea and communication more compelling

- A normal day at work will mean : decoding a business solution and breaking them into actionable insights, finally putting together an insight-based creative idea or content for our social media, web pages and marketing related assets.

Pre-Requisites :

- 4 years minimum of copywriting experience

- Experience working with national/international brands mandatory

- A grammar nazi (But we expect you to be liberal as well)

- A compelling storyteller with excellent writing craft - the ability to express freely in English

- Experience in developing CRM campaigns in fashion/e-com or D2C brands preferred

- Knowledge of and interest in fashion, lifestyle and pop culture trends

- Experience in developing and executing brand campaigns from start to finish

- Campaign case studies showcasing how it benefited brand will be appreciated

- Basic understanding of SEM preferred

- Experience in national digital agency preferred

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