Talent Aquisition Specialist at CronJ IT Technologies Pvt Ltd
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Senior Content Writer - IT (3-6 yrs)
Responsibilities :
- Develop high-quality, creative, and engaging content for LinkedIn posts, articles, and company updates.
- Write website copy that effectively communicates our brand message, product/service offerings, and value proposition.
- Produce insightful and informative blog posts that align with our content strategy and resonate with our target audience.
- Collaborate with the marketing team to develop content ideas, strategies, and campaigns to drive brand awareness and engagement.
- Conduct thorough research on industry trends, competitor activities, and relevant topics to generate content ideas that are timely and relevant.
- Edit and proofread content to ensure accuracy, clarity, and consistency in messaging.
- Optimize content for SEO to improve visibility and drive organic traffic to our digital platforms.
- Stay up-to-date with content marketing best practices, trends, and technologies to continually improve the effectiveness of our content initiatives.
- Provide guidance and mentorship to junior members of the content team, as needed.
Qualifications :
- Bachelor's degree in English, Journalism, Mass Communications or related field.
- Proven track record of at least 3 years in content writing, with a strong portfolio showcasing LinkedIn content, website copy, and blog posts.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Proficiency in crafting content for various digital platforms, including LinkedIn, websites, and blogs.
- Solid understanding of SEO principles and experience in optimizing content for search engines.
- Ability to conduct thorough research and synthesize complex information into compelling narratives.
- Strong organizational and time management skills with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Creative thinker with a passion for storytelling and an innovative approach to content creation.
- Strong interpersonal skills with the ability to collaborate effectively with cross-functional teams.
- Experience with content management systems (CMS) and social media management tools is a plus.
