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26/03 Afzal Ahmad
Recruiter at Talent Xo

Views:46 Applications:23 Rec. Actions:Recruiter Actions:21

Senior Content Writer - Advertising Firm (2-5 yrs)

Bangalore Job Code: 318595

- Your key task is to formulate a content strategy aligned with the customer's brand's vision and goals.

- This strategy should extend across a multitude of platforms, including Facebook, Twitter, YouTube, Google+, Pinterest, Instagram, and Mobile.

- You will be required to create strategic content that upholds the agency's creative standards.

- Stay updated on digital and new tech industry trends and competitor offerings to identify potential business opportunities and enhance the value proposition for customers.

- Foster innovation and creativity in the brands you work with.

- Assist with an annual and quarterly content calendar including at least one quarterly campaign and one weekly blog post, among other ongoing necessary written pieces including press releases, customer success stories, one-pagers, slide presentation copy, and more

- Research industry-related topics (combining online sources, interviews, and professional studies) for the quarterly content calendar

- Write all blog articles, ebooks, white papers, success stories, press releases, speaking proposals, one-pagers, and more

- Write clear marketing copy to promote our products/services

- Proofread and edit all content before publication and publish to HubSpot

- Build out strategic copy landing pages and website pages

- Submit work to Senior Director/editors for input, approval, and keywords for SEO

- Coordinate with marketing and design teams to illustrate articles

- Conduct simple keyword research and use SEO guidelines to increase web traffic

- Approve copy of content for social media from the marketing specialist

- Working with Product Marketing and Sales, identify customers' needs and gaps in our content and recommend new topics

- Ensure all-around consistency (style, fonts, images, and tone)

- Update website content and copy as needed including building landing pages

- Conduct media outreach when appropriate for public relations article placement

- Coordinate interview copy for media outlet requests for publication

- Strong Content Writer profile

Mandatory (Experience) : Minimum 2+ YOE as Content Writer

Mandatory (Core skills) : Must have hands on experience in content writing for B2B Tech

Preferred : Background in journalism or mass communication

Mandatory (Company) : The Sound ,Indiginus, Instant Info Solutions - IIS INDIA, The Glitch, id8 Media, Solutions, GreedyGame, Good Ads Matter, Moshi Moshi - The, Communication Company, Omnicom Media Group India, Havas India, SandeshTech Platforms, Pulp Strategy, Fulcro, CupShup, The Media Ant, Barcode Entertainment : Strategic Brand Solutions, GM Infotech, Media Moments, BigCity Promotions, Liqvd.Asia, WATConsult, Terribly Tiny Tales, The Works, Wirality, Realty+, Semly Pro - The SEO Company

Mandatory (Company) : WrittenlyHub |Boutique Content Marketing Agency, TEN: Marketing, Pink Lemonade, Communications, FruitBowl Digital, Studio Mosaic, ODN Digital Services, Mad About Digital (M.A.D), Myntra Ads, WhizCo | Creative Tech and Influencer Marketing, HOWL, Langoor, Mavenwit, Mobavenue Media, Zensciences, One, Four Seven, Dimerse India, Socio Labs, Govt Jobs & Tenders for CA/CS/CMA, Vserv AudiencePro, Make In India, Mediaqart, Supari Studios, Digital Adarsh

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