Talent Acquisition at LineupX
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Senior Content Writer (5-7 yrs)
Roles & Responsibilities :
- We're looking to hire a Senior Content Manager for a Global Sales & Marketing Services Provider Company for Baner, Pune Location.
- The ideal candidate - should have a strong background in editorial strategy and B2B marketing content, in addition to sharp editing skills, SEO and social media prowess-
- As the Content Manager, you will report to the Head of Marketing. You- ll manage the editorial calendar and be tasked with reporting KPIs as you grow the audience for the company.
- Manage company's content for a website, social media, and marketing collaterals. This includes supervising and coaching an in-house content team.
- Set content strategy across the creation, optimization, and distribution of editorial content designed to meet business objectives.
- Develop and oversee the editorial voice, writer guidelines, and editorial calendar of topics based on relevant events and sales, trends, SEO best practices, and target audience interests.
- Serve as the top editor to maintain the company's standards of quality and style.
- Write a variety of content, including survey analysis pieces, trends and predictions pieces, industry news and guides.
- Collaborate with internal stakeholders, including SEO, Business Development, Marketing, and Operations, for site enhancements and content optimization.
- Collaborate with Design and SEO teams to create relevant graphics
- Manage and evolve workflow processes and tools to optimize productivity and leverage best-in-class solutions to -establish a workflow for requesting, creating, editing, publishing and retiring content.
- Report on content performance and insights to key stakeholders across the company, including leadership.