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17/11 Pradnya Waghmare
Talent Acquisition at LineupX

Views:33 Applications:7 Rec. Actions:Recruiter Actions:0

Senior Content Writer (5-7 yrs)

Pune Job Code: 243857

Roles & Responsibilities :

- We're looking to hire a Senior Content Manager for a Global Sales & Marketing Services Provider Company for Baner, Pune Location.

- The ideal candidate - should have a strong background in editorial strategy and B2B marketing content, in addition to sharp editing skills, SEO and social media prowess-

- As the Content Manager, you will report to the Head of Marketing. You- ll manage the editorial calendar and be tasked with reporting KPIs as you grow the audience for the company.

Responsibilities :

- Manage company's content for a website, social media, and marketing collaterals. This includes supervising and coaching an in-house content team.

- Set content strategy across the creation, optimization, and distribution of editorial content designed to meet business objectives.

- Develop and oversee the editorial voice, writer guidelines, and editorial calendar of topics based on relevant events and sales, trends, SEO best practices, and target audience interests.

- Serve as the top editor to maintain the company's standards of quality and style.

- Write a variety of content, including survey analysis pieces, trends and predictions pieces, industry news and guides.

- Collaborate with internal stakeholders, including SEO, Business Development, Marketing, and Operations, for site enhancements and content optimization.

- Collaborate with Design and SEO teams to create relevant graphics

- Manage and evolve workflow processes and tools to optimize productivity and leverage best-in-class solutions to -establish a workflow for requesting, creating, editing, publishing and retiring content.

- Report on content performance and insights to key stakeholders across the company, including leadership.

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