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14/03 Anuja Singh
Talent Acquisition Executive at

Views:44 Applications:11 Rec. Actions:Recruiter Actions:10

Senior Associate - Facebook Ads (1-3 yrs)

Bangalore Job Code: 262463

Facebook Ads Sr. Associate


Position - Facebook Ads Sr. Associate

CTC- 5-6 LPA

Experience:1-3 years

Location: Bengaluru. (Work from Office)

Job Description:

- We are looking for a Facebook Ads Sr. Associate to help plan and implement Facebook ad campaigns for a diverse set of brands.

- For this role, you should understand customers- behaviour on Facebook and Instagram.

- You should be able to plan ad campaigns including creatives, and copy and then run them on the Facebook platform for the best ROI.

- You should be able to lead analytics to improve the results of ads continuously.

- You should have spent at least INR 1 Lac monthly (ideally much more) on Facebook ads consistently and worked with brands from multiple industries. Agency experience is preferable.

Your Job Role :

- Lead Meta Ads on multiple client projects simultaneously.

- Plan campaign structures for any given client depending on their business objectives, budgets and competition.

- Conduct competitor research via Facebook ads library, social platforms, SEMRush etc.

- Gather and analyse consumer behaviour data (e.g. web traffic and session activity).

- Coordinate with the Marketing Design and Content teams to create advertising material (e.g. ad creatives, GIFs, videos, carousels).

- Conduct regular analysis of key metrics across the ad, ad set, and campaign level to improve campaign performance.

- Create reports on key marketing and sales metrics.

- Keep organized records of marketing metrics and results of past campaigns.

- Coordinate with clients as needed to prioritize work.

Requirements :

You'll be even better if you have :

- Proven work experience as a Facebook Ads Associate, or similar role

- Knowledge of marketing digital tools and techniques

- Solid computer skills, including MS Excel, Google Analytics and Facebook Business Manager

- Excellent communication and presentation skills

- Strong analytical skills with a goal-oriented attitude

- We are NOT really looking for someone who is an all-rounder on Digital. Neither are we looking for someone more into SEO or more into Organic Social Media Management.

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