HR Manager at Yo HR Consultancy
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Senior Analyst - Pay Per Click (3-7 yrs)
Senior Analyst PPC
Location: Bangalore
Experience: 3 - 7 years
ROLE:
As a PPC Senior Analyst, you will build, manage and optimize paid marketing campaigns using Google & Facebook, and will work towards meeting client goals and objectives.
RESPONSIBILITIES:
- Define and execute online marketing campaigns across multiple channels such as Search, Display, Remarketing & Social
- Build out, analyze, and constantly improve performance on campaigns through optimizing account/campaign structure, bid & budget optimization and constant ad & landing page testing.
- Understand & master tools such as - Google AdWords & Bing interface, Adwords Editor, Bing Editor, Facebook Ads, Google Analytics, Omniture, Semrush etc.
- Define and implement routine reports (weekly / monthly)
- Provide detailed monthly and quarterly results overviews to clients
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