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24/05 Pearlin Hannah
Research Associate at Antal International

Views:19 Applications:17 Rec. Actions:Recruiter Actions:5

Senior Analyst - Digital Marketing (5-10 yrs)

Chennai Job Code: 274223

Designation : Digital Marketing senior Analyst

Requirement : Strong knowledge in Paid Marketing(Web & App)

Experience : 5+ Years

Job Description :

- Create, manage, recommend, and implement pay per click, display campaigns and other campaign formats through Google AdWords, Bing, YouTube, Facebook, Twitter and LinkedIn.

- Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates.

- Measure ROI and KPIs and make necessary strategy adjustments if needed.

- Stay up to date with the latest digital marketing trends and best practices.

- Strong experience in doing App campaigns in AdWords

- Brainstorm new and creative growth strategies

- Collaborate with internal teams to create landing pages and optimize user experience.

- Manage campaign expenses, staying on budget & estimating monthly costs.

- Effectively communicate results to management weekly.

Requirements :

- Proven SEO & PPC experience

-Solid understanding of performance marketing, conversion, and online customer acquisition

-In-depth experience with website analytics tools (e.g., Google Analytics, Google tag Manager, NetInsight, Ahrefs, SEMrush, WebTrends)

-Knowledge of ranking factors and search engine algorithms.

-Up-to-date with the latest trends and best practices in SEO & PPC.

-Strong analytical skills and data-driven thinking. Well-versed in the English language.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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