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16/09 Sam Verma
HR at Magestic Consultants

Views:59 Applications:23 Rec. Actions:Recruiter Actions:2

Senior Alliance Marketing Manager - Advertising Firm (15-20 yrs)

Metros Job Code: 177009

- Manage all marketing campaigns and efforts with assigned strategic partners to maximize the growth of our business through direct and indirect channels

- Work cross-functionally with both his/her organization and the partner organization's sales, business development, product, and marketing teams to identify and develop co-marketing programs, including driving joint announcements, and building and executing various ATL/BTL campaigns and initiatives

- Manage the execution of joint GTM programs including marketing deliverables working with corporate, product, sales, demand generation, and field marketing teams to drive successful outcomes.

- Develop and execute through-partner co-marketing campaigns, including joint messaging.

- Create and deliver partner sales & marketing training and enablement.

- Track, measure, and report on campaign and program effectiveness to inform future investments and joint activities.

- Identify, highlight and promote customer success stories.

- Manage a cross functional diverse team at multiple locations.

Experience :

- Minimum 15 years of experience in the tech industry, experience in B2B D2C and B2C enterprise marketing would be a plus.


- Hands-on experience with developing and implementing partner-based joint GTM initiatives.

- Experience working for, or partnering with known brands is a must.

- Skilled at building highly effective working relationships with sales, solutions engineering, and marketing.

Knowledge, Skills and Abilities :

- Possess a high level of personal drive, passion, energy and strong desire to compete and win with a proven analytical, communication, organizational, presentation and leadership skill set

- Ability to think out of the box - demonstrated creativity

- Results driven - rigorously holding oneself and others accountable for achieving high levels of individual and organizational performance

- Exceptional written and oral communication skills, including preparation and delivery of presentations.

- Ability to translate complex technical concepts into simple, clear and compelling language

- A team player with strong interpersonal and team skills, the ability to interact with customers and partners, and foster cross-functional teamwork among sales, marketing, and product teams.

Education :

- Solid Bachelor's degree in any field from reputed college followed by Master's degree from a college of repute

- Additional accreditation in Marketing, Product Management is desirable

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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